The foundation of the JOAL company dates to 1949, at which time they made both small metal toys and locksmith accessories. This second activity was short lived and JOAL has concentrated on toys ever since. During 60's and 70's JOAL started to specialize in scale metal miniatures of cars and public works equipment, and more recently a line of trucks.

Currently JOAL has about 55 employees at their 130,000 square foot, state of the art factory in Spain. Where they manufacture models of such brands as Volvo, JCB, Paus, Manitou, Komatsu, and Liegbherr.

JOAL pieces are high in detail and craftsmanship and are designed for older children or adults.  These are not intended for outdoor use or rough play.